Business modeling

Business modeling

STudy the case “ZZ Airlines” and embedded data file from BB9.

Complete the simulation model for ZZ Airlines to determine answers to following questions:

“What would you advise ZZ Airlines to do for the current reservation system, based on the original call distribution? Create a simulation model to investigate the scenario. Describe the model carefully and justify the assumptions and measures of performance.

What are your recommendations regarding customer satisfaction and operator utilization if the airline proceeds with the advertising campaign?”

Write a management report (using the required format) suggesting and justifying an appropriate recommendation to the board.  Embed the files with your simulation model and output into your management report.  Please make sure that you use the Assignment Cover Sheet as the first page of you report and the Grading Rubric as the second page of your report. (Available on BB9)

Write a management report (using the required format) suggesting and justifying an appropriate recommendation to the board.  Please make sure that you use the Assignment Cover Sheet as the first page of you report and the Grading Rubric Team Case Analysis as the second page of your report. (Available on BB9)

Submit this report into the Assignment Dropbox BB9. 

Post your reflection to the discussion thread on BB9.

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